When I first joined Eleven Eleven, there were a number of things that needed updating, formalizing, and development. One of which I hold near and dear to my heart – the revamp of their website (version 2019, and version 2021).

To me, a website is more than a lead-generating tool, rather it’s the first impression… The smile, eye contact, laugh, body language, and energy – digitally. A company’s online business card on steroids.

The relaunch was more than just a “facelift,” it was about learning what the company’s “Why” is and navigating the story digitally. Offering a different experience, all while being able to back it up with data.

Launched in front of over 500 GTA agents live at their annual Agent Sales Conference event, and over 60,000 agents across Ontario via email, this website put us and will continue to put us on the map as disrupters in pre-construction real estate.

Website Developer & Designer: InBloomDigital.com

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